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Case Studies. Build A Body Personal Training

Build A Body is a personal training studio in South City (St. Louis, MO) that offers personal in a variety of formats: group, couples, partner, private, boot camp, nutritional counseling, etc.

We decided upon strong colors and the icon of a strong woman to give the Build A Body brand a solid foundation.

 

After finalizing the brand, we began developing the company's print collateral, complete with business cards, envelopes, letterhead, and brochures.

Because Build A Body targets women specifically, we needed a strong yet unintimidating approach to enable women to feel comfortable.

 

Finally, after all the print materials were developed, we built a website that allowed the founder, Christa, to feature different programs and trainers and fitness tips and articles.